As part of the Health IT Summit Series, Healthcare Informatics will actively recruit attendees to attend a 60- to 90-minute market research session.
Based on criteria you provide, Healthcare Informatics will recruit attendees who have previously indicated their interest in participating in a focus group with a moderated discussion about an industry issue, product, or challenge as specified by you.
Focus Group Includes:
- Appropriate meeting space for small group or individual sessions
- Event signage and check-in personnel
- Snacks and beverages for focus group participants
- Participation incentives (gift cards)
- Audio recording, transcript and/or facilitator (available for an additional fee)
- One full-page ad in a Healthcare Informatics magazine issue
Focus Group Benefits:
- Gain insight from highly qualified participants from across the country
- Benefit from the complete turnkey program
- Conduct detailed research with well-defined participants
- Leverage a captive audience
- Capitalize on group dynamics
- Get immediate and actionable results
