Endeavor Business Media, LLC, a business-to-business media company, based in Nashville, TN, announces the merger of two of its recent healthcare media acquisitions into one new brand. Healthcare Informatics and Health Management Technology are now HEALTHCARE INNOVATION. The new brand is built on the success of its predecessors, Healthcare Informatics, Health Management Technology, and the Health IT Summits from Healthcare Informatics.
The combined experience of this new powerhouse property dates back to 1980 for Health Management Technology, as the pioneer in healthcare IT media, and 1981 for Healthcare Informatics. By joining forces, they are combining award-winning editorial with a highly-experienced support staff in print production, audience development, specialized HIT summits, digital newsletters, lead generation, and web expertise. Endeavor Business Media will provide the support needed for growth, for this next generation in healthcare media.
Their theme: PEOPLE. PROCESS. TECHNOLOGY TRANSFORMATION exemplifies the commitment in reaching today’s diverse healthcare IT audience with the necessary processes to effectively deliver vendor’s message and encourage dialogue with their clients in the transformation of healthcare through innovative technology.
The U.S. healthcare system is entering a period of transformational change, in which the entire patient care delivery system is being compelled forward by the payers and purchasers of healthcare to shift from a volume-based payment system to a value-based one. Executives of patient care organizations are looking to gain insight from fellow industry executives, and to understand best practices during this time of intense change.
Healthcare Innovation will continue to provide its audience with the highest-quality information, analysis, and commentary, and live events of the highest caliber, as we help to lead the industry forward around the innovation and transformation that will take the industry into the future.
Headquartered in Nashville, TN, Endeavor Business Media, LLC was formed in late 2017 to acquire and operate trade publications, websites and events. The company targets B2B audiences around the country. The company has offices in Nashville, Tennessee; Birmingham, Alabama; Sarasota & West Palm Beach, Florida; Skokie, Illinois; Fort Atkinson, Wisconsin; Akron, Ohio; and Santa Barbara, California.